Tag Archives: advertising

Everything that happens in the material world is created first on the level of thought

Political propaganda seeks to affect the way people perceive the world in order to affect they way they behave. Political propaganda is the biggest tool in the extremist’s arsenal. It’s at an all-time high today in terms of sophistication and effectiveness, as Madison Avenue public relations acumen has been insidiously and nefariously applied to the […] Continue reading

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If we can get to the point where advertisers can actually know who they are communicating with, perhaps our advertising ecosystem will evolve to a place where it adds value to consumers’ lives on a regular basis, as opposed to interrupting and annoying us all day long…

When that happens, Facebook’s implicit advantage – that it knows who we are – will become commodified, and perhaps – just perhaps – the open web will once again thrive. http://battellemedia.com/archives/2016/10/google-capitulates-to-facebooks-identity-machine.php Continue reading

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Innovation Expert Series: Shiftgig

In this week’s RE:INVENTION Expert Series interview, we discuss innovation and the short-term gig economy with the CEO of Chicago startup Shiftgig. Continue reading

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WordPress Jetpack Advertising

Understanding the web of relationships that link you to your next source of income requires looking past the last step before your door.

http://torquemag.io/lessons-can-learn-jetpack-helped-wordpress-succeed
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Must Read Dot Com

To me, just one question matters when it comes to a publication and whether it has a chance of long term success: Is it a must read? http://battellemedia.com/archives/2014/12/media-must-succeed.php This relationship (the “must read” obligation) is also the way many people feel about the “Dot Com” top level domain. I agree that for commercial activity (i.e., […] Continue reading

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The State of Retard Media: The Show Must Go On!

What happened to psychographic targeting? It got gobbled by Google! When readers or viewers come to a site or app, they come for the experience – what I call “the show.” That show provides context to the reader – if they’re on a business site, they are there in the context of being a businessperson. […] Continue reading

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gesundheit.de

Alliance Healthcare Deutschland, formerly Andreae-Noris Zahn AG (ANZAG), headquartered in Frankfurt am Main, is one of the largest pharmaceutical wholesalers in Germany. The parent company, Alliance Boots, is a leading international, pharmacy-led health and beauty group delivering a range of … Continue reading
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ACE Fitness

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What are some of the ways we feel addicted to communicating with each other?

I hope to use this space for us to ask each other (and also to help each other find answers to) questions like this one. If you have an idea, then please share it! Also: If you have your own website, then please enter the name of the site… that way, I can send you […] Continue reading

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I don’t understand why retailers pay Google a lot of money — in my opinion, most people who use Google lack not only literacy skills, many may also lack financial resources

I don’t understand why retailers pay Google a lot of money — in my opinion, most people who use Google lack not only literacy skills, many may also lack financial resources. Continue reading

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