Tag Archives: profit

Apps are the opposite of open

John Battelle continues his series on deep linking between apps: http://battellemedia.com/archives/2014/09/lessons-mobile-deep-dive-quickening-is-nigh.php What I find odd about this line of thought is that it seems to overlook why many publishers invested so much in app development: In order to provide a path to exclusive content. If it were as easy as 1-2-3 to jump into such […] Continue reading

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